Basic Information
The Shanghai International Footwear Exhibition (SISE) is a bellwether for the footwear market in China and Asia, and one of the top five specialized international footwear exhibitions worldwide. With a focus on promoting domestic and foreign trade, the Shanghai Footwear Fair aims to build up the Chinese footwear industry. Under the theme of "New Footwear, New Retail, New Fashion," the fair gathers footwear brands, manufacturers, traders, suppliers of shoe materials and equipment, and professional buyers from home and abroad. It showcases new footwear products, technologies, trend information, resources, and connections. Held in Shanghai, participants discuss the development of the Chinese footwear industry.
The Shanghai Footwear Fair features product launches, orders, and high-level forums to promote and display Chinese footwear brands, pushing the Chinese footwear industry onto the world stage. Notable enterprises at the SISE include Earkom, Xiong Da Xing, SF Express, Ju Mu, Lang Hao, Yan Ming, Jie Er, Yi Guo, Qu Da, Shen Ya, Desert Poplar Wood, Cong Lin Mao, Hai Di, Jin Gao Bo, Sheng Hui, Chang Li Health Shoes, Shuang Hong Xing, Long Feng, Xiu Er, Qi Mei, Wan Xiang, San Shui Bi Ye, Bu Tian, Guang Yue, Hai Yi, Ao Sen, Xin Yi, Mo Zhi Xi, Wu Xing, Ling Yu, Bai Hua, Trend, Kai Xuan, Hong Min Group, Li Ming, Rui Xiang Yu, Green Ru Yi, Bang Bu, San Rong, Yi Lu Tong, Feng De, Long Chen, Die Shang, Xing Fu, Guan Qiu, Chen Mu, You Tai, Ai De, Fred, Le You You, Da Tong, Xiu Er, Jia Yi, Ku Yue, Ha Bi Xiong, Xin Feng, Fu Yu, etc.
China is a major producer, trader, and consumer of footwear, producing over 12 billion pairs annually, accounting for over 80% of the world's total production volume, making it the world's largest exporter of footwear. The Shanghai Footwear Fair attracts around 60,000 visitors during the event, generating transaction amounts reaching about 600 million yuan, with intended contract values exceeding 2 billion yuan. It has become a trusted exhibition for both exhibitors and visitors, receiving numerous accolades and endorsements.