2025.06.20~06.22

Basic Information

The Shenzhen International Tourism Industry Expo (SITE), established in 2014, aims to set a new benchmark for the tourism industry by integrating innovation and technology. It features a comprehensive approach combining ceremonies, exhibitions, summits, and live streaming to discuss industry trends and exchange tourism resources. SITE brings together professionals from various sectors such as travel agencies, wholesalers, attractions worldwide, cultural heritage sites, study tours, outdoor facilities, camping gear, self-driving tour amenities, conference awards, business travel, hotels, cultural tourism investment, government investments, and transportation.
Past notable exhibitors include the Poland National Tourist Office, Turkish Ministry of Culture and Tourism, Tunisian National Tourist Office, Jilin Provincial Department of Culture and Tourism, Yushu Tibetan Autonomous Prefecture Bureau of Culture and Tourism, Xinxiang City Bureau of Culture and Tourism, Guilin Xiufeng District Bureau of Culture and Tourism, Aksu Region Bureau of Culture and Tourism, Guangzhou Zengcheng District Bureau of Culture and Tourism, Qingyuan Bureau of Culture and Tourism, Travel.com, Xinhua News Agency, China Merchants Group, Kanghui Travel, China Travel Service, Guangdong Zhongchu Travel, Guangshen Railway Qing Travel, TPN Travel, Asian Continental Airlines, China Airlines, Hainan Airlines, Shenzhen Airlines, Cathay Pacific Airways, Shenzhen Bus Group, SkySea Cruise Line, Nanhai Movie Studio, Oriental Overseas, Happy Valley, Kaisa Jinsha Bay Resort Hotel, Hong Kong Disneyland, Guangdong Sunac Cultural Holiday Hotel, Changbai Mountain Resort Hotel, Mission Hills Resort Hotel, Ocean Park Hong Kong, etc. SITE serves as an integrated "B2B+B2C" event, providing a more specialized and efficient international platform for the tourism industry to promote cooperation in tourism development and product promotion, thereby rekindling the revival of the national and global tourism industry.

Date

2025.06.20~06.22

Location

Shenzhen Convention and Exhibition Center, Futian, Shenzhen - Shenzhen Convention and Exhibition Center, Fuhua 3rd Road, Futian District, Shenzhen, China

Organizer(s)

Shenzhen Tourism Association

Others

Scale: 22510.00㎡
Visitors: 32313
Industry:  Tourism