2025.07.29~07.31

Basic Information

The Shenzhen International Cross-Border E-Commerce Fair (ICBE) is the largest and most professional cross-border e-commerce trade event in China. It attracts a wide range of professional audiences from the cross-border e-commerce industry nationwide, including major online buyers, platforms, brand owners, distributors, investors, and industry associations.
The previous edition of the Shenzhen International Cross-Border E-Commerce Fair (ICBE) covered an exhibition area of 50,000 square meters, with 800 exhibitors from regions and countries such as Hong Kong, China, Singapore, Japan, South Korea, Thailand, Russia, Malaysia, and Pakistan. The event attracted a total of 68,000 participants.
At the Shenzhen International Cross-Border E-Commerce Fair (ICBE), three themed exhibition zones will be specially set up: the Cross-Border E-Commerce Import and Export Brands and Manufacturers Zone, the Cross-Border Platform Zone, and the Cross-Border Service Provider Zone. The fair focuses on building a two-way display and trading platform for domestic and international enterprises, providing high-quality and efficient services to help businesses expand their foreign trade and facilitate win-win outcomes across the cross-border e-commerce industry chain.

Date

2025.07.29~07.31

Location

Shenzhen Convention and Exhibition Center, Futian, Shenzhen - Shenzhen Convention and Exhibition Center, Fuhua 3rd Road, Futian District, Shenzhen, China

Organizer(s)

Guangdong E-commerce Association, Shenzhen Zhongxin E-commerce Transaction Protection Promotion Center

Others

Scale: 50015.00㎡
Visitors: 69022
Industry: Cross-border E-commerce